Back to All Members
Individual Member
Organization Name
Professional Bio
Jennifer Johns, VP Strategic Partnerships
Jennifer Johns is Vice President of Strategic Partnerships at Elevate, a division of SmithGeiger Group, where she helps home services leaders use consumer insights to make confident, high-impact marketing decisions. As a former business operator herself, Jennifer works directly with home services brands to design research that answers the questions leadership teams need to solve for growth.
Jennifer has partnered with HVAC, plumbing, electrical, roofing, solar, and home improvement companies and trade organizations to uncover how homeowners evaluate providers, what influences purchase decisions, and where marketing dollars deliver the greatest return. She specializes in guiding clients through research engagements and translating findings into clear direction for positioning, messaging, and media investment.
At Elevate, Jennifer is a trusted strategic partner to home services organizations including Intermountain Home Services, The Wrench Group, and Nexstar Network, working closely with leadership teams to ensure research informs business decisions. Her collaborative, consultative approach helps brands navigate complex, local-market challenges with clarity and confidence. www.linkedin.com/in/jen-johns
Jennifer Johns is Vice President of Strategic Partnerships at Elevate, a division of SmithGeiger Group, where she helps home services leaders use consumer insights to make confident, high-impact marketing decisions. As a former business operator herself, Jennifer works directly with home services brands to design research that answers the questions leadership teams need to solve for growth.
Jennifer has partnered with HVAC, plumbing, electrical, roofing, solar, and home improvement companies and trade organizations to uncover how homeowners evaluate providers, what influences purchase decisions, and where marketing dollars deliver the greatest return. She specializes in guiding clients through research engagements and translating findings into clear direction for positioning, messaging, and media investment.
At Elevate, Jennifer is a trusted strategic partner to home services organizations including Intermountain Home Services, The Wrench Group, and Nexstar Network, working closely with leadership teams to ensure research informs business decisions. Her collaborative, consultative approach helps brands navigate complex, local-market challenges with clarity and confidence. www.linkedin.com/in/jen-johns
Individual Member
Organization Name
Elevate Marketing Research
Founding Member
No
Past Chair
No